InflectionPointMedia (IPM) is an audience targeting platform built for marketers looking to reach key decision makers during critical “inflection points” or “life stages”. Through the power of data driven advertising, InflectionPointMedia is able to put the right message, in front of the right audience during the critical preference building and product consideration phases of the purchase cycle.
InflectionPointMedia leverages its core set of data assets from leading vertical sites, search engines and other strategic data partners. Depending on the needs of our clients, InflectionPointMedia balances the appropriate targeting capabilities spanning demographic, behavioral, semantic, video and keyword search retargeting.
InflectionPointMedia’s verticals include: TheBusinessAudience, TheWeddingAudience, PoliticalAudienceAlliance, TheFamilyAudience, TheHealthAudience with a new vertical being launched almost every quarter!